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Trevor Williams
T. Williams is an Air Force veteran who served as a linguist and government contractor for over 10 years. His service expertise includes language interpreting, data analysis, and cryptology. Following his career in the Air Force he completed his Bachelor Degree in Russian Area Studies and Business Management. However, marketing has always appealed to him as the most interesting aspect of business operations and after years as an amateur photographer and videographer he began to explore the audiophile world and bring his many talents to bear as the Marketing Director & Operations Manager at Sound Approach. His primary focus early on was data analysis to identify market trends but this quickly morphed into establishing new marketing opportunities and growth within the company.
In 2023, Sound Approach launched its YouTube channel and Trevor has played a large part in growing and expanding the channel. As the face of Sound Approach he recognizes the unique position he is in to demonstrate a solid understanding of the subject mater along with appealing to Sound Approach's subscribers and clients in an entertaining and informative way. Every subject presented through the channel is researched and discussed beforehand and each video brings him closer to his ultimate goal of understanding each piece of audio equipment Sound Approach has to offer and how they interact with one another. One day he hopes to become a Subject Matter Expert in this field while simultaneously sharing this knowledge as much as possible with others. He has learned over the years with Sound Approach that this is a unique market filled with passion for video, sound, and music and that this passion is fueled by the emotional impact these different forms of media can have on a person.
Trevor has been with Sound Approach since 2018 and is grateful for the opportunities he has been granted to learn about the audiophile world and the intricacies involved with the manufacture, presentation, sale, and ultimately...the enjoyment of these products!
- June 11, 2026
A Journey of Physical Music Media through the decades!
For decades, the history of recorded music has been shaped by one repeating pattern: a new format arrives, promises greater convenience, and pushes the previous format toward obsolescence. Vinyl records gave way to cassettes and compact discs. CDs
- June 08, 2026
Sometimes it’s easy to get lost in the technological details of music equipment and what benefits a piece of equipment can have over another. What brand of amplifiers sounds better with what brand of speakers. Or for the technophiles out there, the importance of a particular chipset over another and
- June 05, 2026
iFi Audio for Discerning Headphone Listeners
We are excited this month to highlight our years-long partnership with iFi Audio, a brand known for making high-performance personal audio products more accessible, flexible, and useful in real listening spaces. From desktop headphone systems to wireless hi-fi
- May 29, 2026
Sound Approach tests the Perfect Portable Radio
Welcome back to Sound Approach. Today we’ll be sitting down with one of our favorite brands, Tivoli Audio. They’re well known for their analog and digital audio equipment that works perfectly for anyone looking for a simple and functional audio solution
- May 04, 2026
If you’ve ever walked the demo rooms at any audio show like the Florida International Audio Expo (FIAE), Capital Audio Fest (CAF), or AXPONA, especially over the past few years, you’ve probably noticed a pattern with certain tracks showing up again and again. That’s not a coincidence nor an accident,
- April 23, 2026
If you’ve been watching the shift toward all-in-one audio systems, Cambridge Audio’s L/R Series is one of the newest and most ideal examples of what modern Hi-Fi can achieve with the right motivation. Instead of building a system piece by piece, these speakers combine built-in active amplification, connectivity,
- April 22, 2026
Future Automation PS Mounts & WB/UB Box Compatibility
Figuring out which model of a manual, articulating TV Mount and Wall Box you need is based simply on the size and weight of your TV and the application you plan to achieve. This may include additional electronics or other requirements. Thankfully,
- April 17, 2026
AXPONA 2026 - Ear Gear Experience
SCHAUMBURG, IL (April 10th-12th, 2026) – AXPONA is a one of the preeminent and must-attend events featuring HIFI audio equipment for consumers, manufacturers, and retailers that occurs annually in the US. Sound Approach was once again in attendance, along with approximately
- March 16, 2026
Hi everyone and welcome back to Sound Approach! Today, we’re diving into two wireless gaming headsets from Audeze: the original Maxwell, and its newly released predecessor, the Maxwell 2. Both have the company’s signature planar magnetic drivers and aim to deliver audiophile-grade sound to gamers and
- March 11, 2026
With 60 pages of notes from the show, tech sheets, and over 200 video clips, we have quite a lot to review from the first HIFI audio show of 2026. There were some new releases and auditions from several brands and products. We had the opportunity to listen to a lot of good music being played on newly
