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Privacy and Cookie Policy

This privacy policy sets out how this website (hereafter "Sound Approach") uses and protects any information that you give Sound Approach while using this website. Sound Approach is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with the following privacy statement. This policy is subject to change at any time with or without notice to users and/or subscribers. Any questions about this policy should be directed to the Customer Service Team at 877-370-1972. By using the Sound Approach website and opting in to certain promotions you consent to receive promotional materials via email or SMS text.

What we collect

We may collect the following information:

  • name
  • contact information including email address
  • demographic information such as postcode, preferences and interests
  • other information relevant to customer surveys and/or offers

For the exhaustive list of cookies we collect see the List of cookies we collect section.

What we do with the information we gather

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • Internal record keeping.
  • We may use the information to improve our products and services.
  • We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
  • From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.

Security

We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

How we use cookies

A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyze web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyze data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:

  • whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
  • if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by letting us know using our Contact Us information

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.

You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please email us this request using our Contact Us information.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.

List of cookies we collect

The table below lists some of the cookies we collect and what information they store. It is not a complete list as cookies are added and changed as we update our site.

Cookie Name Cookie Description
PR-COOKIE-NOTICE-STATUS Tracks whether the user has acknowledged or dismissed the cookie notice banner.
USER_ALLOWED_SAVE_COOKIE Stores the user's consent preference for allowing cookies to be saved on their device.
GUEST-VIEW Identifies guest sessions for non-logged-in users to maintain cart and viewing data.
LOGIN_REDIRECT Remembers the page URL to redirect the user after successful login.
MAGE-MESSAGES Displays system messages such as errors, successes, or notifications to the user.
SECTION_DATA_IDS Stores IDs of customer data sections (e.g., cart, wishlist) for AJAX updates without full page reloads.
STORE Indicates the selected store view for multi-store setups to serve appropriate content and pricing.
AMZ_AUTH_ERR Tracks errors during Amazon authentication or login processes.
AMZ_AUTH_LOGOUT Handles logout state or flags for Amazon Pay or authentication integration.
MAGE-CACHE-SESSID Stores a session ID for Magento's cache to optimize performance for anonymous users.
MAGE-CACHE-STORAGE Local storage for client-side caching of page elements and data to reduce server requests.
STF Stores send-to-friend module data or flags for product sharing features.
RECENTLY_VIEWED_PRODUCT Keeps track of recently viewed products for display in widgets or recommendations.
RECENTLY_VIEWED_PRODUCT_PREVIOUS Stores previous recently viewed products for comparison or history tracking.
MAGE-TRANSLATION-STORAGE Client-side storage for translated strings to enable inline translation without reloads.
MAGE-TRANSLATION-FILE-VERSION Tracks the version of translation files to ensure updated language packs are used.
PRODUCT_DATA_STORAGE Stores product-specific data like custom options or configurations in local storage.
RECENTLY_COMPARED_PRODUCT Tracks products added to the compare list for side-by-side viewing.
RECENTLY_COMPARED_PRODUCT_PREVIOUS Stores previous compared products for history or restoration purposes.
MAGE-CACHE-STORAGE-SECTION-INVALIDATION Flags sections of cache to invalidate for updating dynamic customer data.
_GA Google Analytics cookie used to distinguish unique users by assigning a random ID.
_GA_* Google Analytics container-specific cookie for tracking user behavior in measurement.
_GID Google Analytics cookie to distinguish users for session-based tracking (typically 24 hours).
_GAT Google Analytics cookie to throttle request rates and limit data collection volume.
_DC_GTM_* Google Tag Manager cookie used to control loading of scripts and throttle requests.
MG_DNT Flags Do Not Track (DNT) preferences for Magento to respect user privacy signals.
PR-GPC-NOTIFICATION-SHOWN Indicates if the Global Privacy Control (GPC) notification has been displayed to the user.
PR-GPC-SIGNAL-HANDLED Tracks whether the GPC privacy signal from the browser has been processed.
_CLCK Clarity cookie to store user ID and session recording data for behavior analysis.
_CLSK Clarity cookie to track user sessions and interactions for playback and heatmaps.
CLID Clarity cookie identifying the user for Microsoft Clarity analytics and session replays.
MR Microsoft cookie used for tracking and analytics across services like Bing.
MUID Microsoft User Identifier cookie for tracking user across Microsoft domains for ads and analytics.
PR-COOKIE-CONSENT Stores the overall cookie consent status given by the user.
PR-COOKIE-CONSENT-ID Unique ID for the cookie consent record to reference specific consent versions.
FORM_KEY Security token to validate form submissions and prevent CSRF attacks.
X-MAGENTO-VARY Used for caching varied content based on user sessions, currencies, or store views.
PRIVATE_CONTENT_VERSION Versioning for private content blocks to ensure cache consistency for logged-in users.
PERSISTENT_SHOPPING_CART Enables persistent cart functionality to remember items across sessions for logged-in users.
ADD_TO_CART Tracks items added to cart events or temporary storage during the add process.
MAGE-BANNERS-CACHE-STORAGE Caches banner content and display rules client-side for performance.
REMOVE_FROM_CART Tracks removal events from cart or temporary flags during removal process.